• Does Anyone Remember Your Brand? But it's not enough to think, it's what we think about, it's how we think. The unthinking route is easy and well-trampled. Thinking on autopilot is the same-old, it's exactly what you would expect. The way we think gets your audience to sit up and take notice; we inspire your audience to think about your brand.
    • We Are Always Thinking... The process of creating is similar to architecture. We test for potential weak spots and plan for the many variables that can negatively affect your brand. We start with knowledge as a foundation and we build with ingenuity reinforced with imagination. All elements work together harmoniously to create strategically oriented, memorable and brilliantly executed marketing messages.
    • Nothing Hits Home Like Measured Results. We aim to employ smart communications that actually work. Evaluation gives a reference point to measure attitudes, inquiries, recall and more. When the tiniest alterations cause major changes in consumer behavior, it's important to know when, where, what, how and why.

    • Marketing with No Box

      More than a buzzphrase, “buzz marketing” first took flight a handful of years ago and is already being taken to new heights. The idea is simple: Leveraging word-of-mouth to drive traffic and increase sales. The executions are where things get interesting, and where any brand can find inspiration...

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    • 4 Reasons You Should Care If Your Web Site Is Responsive (And What Responsive Means)

      Turns out styling does matter when it comes to websites. Purists want to believe it’s all about that code, but in reality, code and styling go hand in hand. To ensure that your web site works on any size or type of screen, touch screen or desktop, it needs to be responsive. Responsive design futureproofs your web site, so no matter the next great gadget (Apple Watch anyone?) your site looks great on any screen size.

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    • Video for Galena/Jo Daviess County Takes You Back to the Past

      We produced a series of videos to promote Galena/Jo Daviess County, including this step back in time to 1832 at the Apple River Fort Historic Site. This video shows the sights and sounds available to visitors at this living history attraction, as demonstrated by three historical actors. You’ll want to shoot the black powder rifle yourself! 

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