These days, a web presence is a necessity for any organization. You need an effective business tool owned completely by you, not by some Silicon Valley billionaire. Building a website from scratch may seem as daunting as constructing a physical storefront yourself, but utilizing web development services from McD Digital allows you to focus on your work while our developers and programmers do the heavy lifting. Leveraging decades of experience, we’ll craft a sleek, modern website that truly reflects your brand and keeps users coming back with intuitive, user-friendly design, writing and design that aligns with your brand and positions you as an industry expert, and ongoing services like SEO/GEO, pay-per-click advertising, and content marketing.
From tourism and healthcare to agriculture and all types of businesses, McD Digital can help you create a web presence you’ll be proud to call your own.
When McD Digital crafts a new website, we start by asking the questions:
Our award-winning team will bring your site to life with a custom, mobile-first design. From color choices to content layout, every element will be strategically crafted and purposefully placed to create a user experience that invites interaction on any device. And yes, we write content. In fact, we have a proven team of writers who know how to tell your story!
Anyone can use a templated page builder. You don’t have to sacrifice form for function. Don’t you deserve to have something truly amazing?
We work side by side with you to understand your business goals, audiences and functional needs. Using this information, we’ll review existing content, analytics and performance to plan user journeys and site structure.
We take a mobile-first approach to every interface design with a special focus on accessibility. We establish a clear content hierarchy with intuitive navigation and implement a modern visual design system that’s tailored to your brand.
Simply throwing all your site’s information on one page in a wall of text won’t do. We’ll structure your site’s content for clear engagement, optimizing it for search engines as well as optimizing page content, structure and code for AI search results. Then we get down to business writing content and collaborating with your team on the total content strategy that will set your site apart from the rest.
Knowing what you want users to do when they get to your website is just as important as a stunning design and content that keeps their attention. That’s why McD Digital makes user flow mapping a high priority. Using a cloud-based, real-time site mapping solution designed around convenient collaboration, we structure your information for clarity and communication goals, supporting SEO/GEO and communication goals and writing or editing your site’s messaging as needed. We’ll make sure no matter where users start their experience on your site, they’re given clearly defined paths to learn more about you, reach out, and engage. The result: We’ll be able to measure how effective your website really is. And if something’s not working, we change it!
More than half of your website traffic will come from mobile devices. Let that sink in for a minute. More than half — and that number continues to grow every year. That’s why when we design our websites, we place mobile first with an accessibility-focused interface design. Responsive web design is a cost-effective solution that provides users with a seamless experience between desktop and mobile devices — and helps improve your results within Google Gemini too! Content is organized with clear hierarchy and intuitive navigation with each element aligned with your brand utilizing a modern visual design system. We happen to be experts in creating and transforming sites to be 100% responsive. One site to serve them all.
Our custom content management system (CMS) solutions can give life to any creative design or website need — and we work with your budget to make your vision a reality. In fact, we’re so committed to helping you stay on budget, our front-end developers and programmers have created three CMS options to choose from: WordPress, WebFlow and the PHP-based McD CMS (proprietary or non-proprietary). Our systems put the power of control in your hands to create and update as many pages as you need. We’ve developed a core set of modules and plugins that solve specific content, data collection and interactive challenges.
Not all websites are created equal. The McD CMS is a custom-built command center for managing your website functions. From large-scale enterprises to networks of related sites, the McD CMS can do it all. Manage multiple websites within the same CMS from a single login. Create and update pages quickly and confidently. Develop and maintain custom employee or customer portals to grant users access to only the information they need. This robust system is ideal for even the most complex of websites.
The McD CMS is highly customizable using custom-developed modules that can handle all your online business functions. No longer just a simple source of information, these tools transform your website into a functional extension of your marketing team. Manage everything from event registrations and job postings to event calendars and online bill payments — and that’s just the beginning. The McD CMS offers custom modules for many top industries, including healthcare, travel and tourism, agriculture, and insurance and finance.
Our web development team will identify your specific needs and carefully craft the site structure and modules. You’ll be actively engaged throughout the entire process. When the build is complete, you’ll finally be able to sit down and say, “I love our website.”
Even if the name isn’t familiar, chances are you’ve encountered a WordPress website before. It’s the global industry standard, powering almost 40% of the internet. And it’s broadly flexible — highly customizable, WordPress sites can vary their core functionality and appearance using themes and can also add more functionality through a library of more than 50,000 themes, plugins and workflows, making it a go-to choice for content-heavy or marketing-driven websites. The McD Digital web development team will leverage their experience and expertise in WordPress development to bring you a site that you’ll be proud to call your own.
McD Digital boasts years of experience across a wide range of CMS platforms, including Shopify, Webflow, Squarespace, WooCommerce and Drupal. So, we can build, support, enhance or migrate your content depending on whether you want to keep using your familiar CMS or try something new. We take a CMS-agnostic approach tailored to your needs.
Need even more functionality from your website to better serve your growing business or non-profit organization? Plug-and-play solutions might work for some, but they often come with exorbitant subscription fees for features you never even wanted in the first place. McD Digital can empower you with a web solution tailored to your exact wants without the unneeded bells and whistles. We tailor your website to your exact situation with customized back-end programming, allowing for edge cases that some off-the-shelf solutions may not be able to handle.
Any time your website is offline is a missed opportunity. Users stumbling onto your site when it’s crashed or no longer visible will bounce and turn to a competitor. With a rapidly increasing number of bot crawlers and bad actors, managed hosting is essential to keep your website online. With McD Digital, a dedicated individual will keep checks on your server, its usage and resources to keep your site visible 24/7/365.
Your website needs to be visible to search engines — maybe your current content worked when it was written in the 2010s, but the way search works now has changed. Now, you not only need fresh, original content, but it needs to be visible to both search algorithms and their built-in AI assistants. McD Digital delivers with foundations ready for both SEO and GEO (that’s generative engine optimization) with clean, semantic code, optimized performance and page load speed, and search-friendly architecture and metadata structure.
Making your site content visible to everyone isn’t just a luxury — it’s the law. McD Digital takes ADA and accessibility consideration seriously with strict adherence to WCAG standards. We implement accessibility-minded design and content layout to provide an inclusive, user-friendly experience for users of all abilities
Don’t worry — we’re not just going to cut you loose, wish you luck and say, “Welp, see you later.” McD Digital provides ongoing, post-launch support, updates and enhancements, giving your website continuous improvements based on analytics and user feedback, so you’re never on your own. Our technical service team is highly responsive! Just ask our clients. When you need help, we are on it.