You could have the most perfect website on the Internet, but if you don’t sell it, there’s a pretty good chance no one will ever see it. McD Digital can help you get the word out with a mixture of SEO, PPC, and social media efforts.
Search engines are constantly changing how they rank things to stay ahead of their competition. What does that mean for you? You have to keep tweaking, updating and targeting to stay ahead of yours. It also means in addition to looking at your keywords, saturation levels and whether your content is fresh enough, you must also look at UX design, programming, web linking, and social media. Who knew SEO covered so many things? Well, we did. But it all comes down to this. If you want to stay at the top, you have to work and fight for it. We’ll show you how it’s done. And if you’re still asking yourself what all that Hummingbird algorithm is about… don’t worry, we’ll show how to play nice with this bird.
Pay-per-click ads can get you thousands of impressions, but you only have to pay when they actually engage and click on the ad. We’ll help you set up campaigns that target your market and get you on page one for highly searched, highly competitive keywords.
You may not be able to claim the top spot nationwide. But if you do business locally or regionally, there’s no reason why you can’t dominate there. Our team will help you optimize your Google listing, get you in local directories and make sure your location is tagged in your metadata page titles and descriptions.
As part of our services, we’ll provide you with quarterly reports to show you how your SEO efforts are making a difference. We’ll highlight total traffic and a breakdown of where they came from and what pages they spent the most time on. We’ll analyze top pages viewed and make sure they match up with your goals. We’ll track the how and where your site is being accessed. And we’ll show you what people are searching and the click-through rate each keyword received. Track. Measure. Adjust. Repeat. That’s what it’s all about.
Our SEO and digital team can help! Contact us today.