Breanne Hunter, Esther Douglas, Dana McCoy, Elizabeth Foster and Randy McDaniels pose with the CGH Award of Merit for the “It’s Personal…” Competitive Positioning Campaign.

FOR IMMEDIATE RELEASE: October 28, 2026

McDaniels Healthcare Marketing Honored with 15 Communication Awards

PEKIN, Ill. - McDaniels Healthcare Marketing, a communications firm headquartered in Pekin, IL, brought home 14 Pinnacle Awards and one Prestige Award in a ceremony sponsored by its peers. The ceremony was held in Rockford, IL, as part of the 2026 Bi-State Conference (October 6-8) hosted by the Illinois Society for Healthcare Marketing and Public Relations (ISHMPR) and the Wisconsin Healthcare Public Relations & Marketing Society (WHPRMS). Each year, the Pinnacle Awards are presented for excellence in healthcare marketing and public relations.

Award of Merit and Award of Excellence for Macoupin County Public Health Department.

ISHMPR Pinnacle Award of Excellence:

• Macoupin County Public Health Department — Macoupin County Public Health Department Rebrand (Branding)
• National Rural Health Resource Center — Customizable Cancer Screenings Toolkit (Advertising – Campaign)
• Culbertson Memorial Hospital — Pampered Pink (Special Event)

Justina Lichner, Cynthia Stewart, Lauren Ellison and Randy McDaniels celebrate earning three Memorial Hospital Awards of Merit.

ISHMPR Pinnacle Award of Merit:

• Carlinville Area Hospital & Clinics — Hospital Week 2026: CAH&C & Rt. 66 – Driven by Excellence (Special Event)
• Carlinville Area Hospital & Clinics — Swing Bed Program: Smooth the Transition from Hospital to Home (Advertising – Campaign)
• CGH Medical Center — “It’s Personal…” Competitive Positioning Campaign (Integrated Marketing Campaign)
• Culbertson Memorial Hospital — Culbertson Memorial Hospital Walk-in Clinic (Digital Advertising)
• Culbertson Memorial Hospital — Outpatient Specialty Clinic Campaign (Integrated Marketing Campaign)
• Hammond-Henry Hospital — The Human Side of Healing Podcast (Podcasting)
• Hammond-Henry Hospital — Orthopedic Surgeon Campaign (Integrated Marketing Campaign)
• Macoupin County Public Health Department — Macoupin County Public Health Department Web Redesign (Web Design and Development)
• Memorial Hospital — FOCUS Fitness Website (Web Design and Development)

Bailey Tripilas, Randy McDaniels and Stephanie DeMay pictured with the multiple awards earned by Hammond-Henry Hospital.

ISHMPR Pinnacle Award Honorable Mention:

• Carlinville Area Hospital & Clinics — Senior Behavioral Health Program: Here for a Happier & Healthier You (Integrated Marketing Campaign)
• Crittenton Centers — Crittenton Centers Rebrand (Branding)

WHPRMS Prestige Award of Excellence:

• Spooner Health — Awareness of Local Wound Care Services with Nicole Perkins, Certified Wound Care Specialist (Multi-channel Campaign)

Bridget Boaz of McDaniels Healthcare Marketing, Michelle Martin of Spooner Health and Randy McDaniels of McDaniels Healthcare Marketing pictured with the WHPRMS Prestige Award of Excellence.

“Connecting people to the right healthcare services at the right time is a core part of our purpose. Seeing our team and our clients being rewarded for that hard work makes it all worthwhile,” states Randy McDaniels, President of McDaniels Healthcare Marketing.

McDaniels Healthcare Marketing draws on more than 40 years of experience to help strategically plan and execute marketing tactics for hospitals and physician practices throughout the Midwest. McDaniels Marketing also has client service offices in Chicago, IL, Milwaukee, WI, and Charlotte, NC. McD Digital specializes in developing websites, animation, videos, content management systems, search engine marketing, optimization and social media to fit a variety of budgets.
 

For inquiries, please contact:
Bridget Boaz
Account Manager, Media & PR Director
McDaniels Marketing
McD Digital
11 Olt Ave.
Pekin, IL 61554
309.346.4230
c:  217.454.0399
www.mcdanielsmarketing.com

Remarkably Uncommon since 1966.