When it comes to getting found and chosen by your customers, Google reviews are crucial. Approximately 97% of consumers use online search to find a local business or service. Nearly 84% of those searches are discovery, and the vast majority are made in Google. Having a low number of reviews on Google (and Facebook) not only negatively impacts your SEO and how customers find you, but it also fails to build a positive reputation. The process of leaving reviews is often not easy; often causing people to only take time to leave a review after a bad experience. Podium makes it so easy to leave a review that businesses get all those positive reviews they deserve. McD DIGITAL recommends Podium to our digital clients as the ideal tool to encourage customer conversations. It also allows customers to communicate with a business via text, which adds ease of communication and helps grow new customer leads.
Podium simplifies the messaging experience, giving you one central messaging dashboard where you can read and respond to messages from Webchat, Facebook Messenger, SMS, and Google Click-to-Message.
Podium partners with Google, Facebook, and others to make it easy for buyers to find your business quickly and easily, right from their mobile device.
Text-based, review invites increase your total number of reviews, improve your average star rating, and improve your search ranking quickly and consistently.
Convert chats into text messages so your conversations can last beyond a “quick chat.” Improve the quality of your chat leads and keep your appointment spots full.


Whether you’re working from the mobile app or your desktop, customers can connect to you via text directly from your GMB page, Website, or an existing text thread. And you can connect with them just as fast.
Stop wasting time playing phone tag. Convert calls and missed calls into text conversations to reduce call volume for your team and get faster responses from customers.
Meet with customers virtually with the option of a video chat. Send your video link directly to the customer’s phone via text message and move from text to video seamlessly.
Save time and reduce errors by making the payment process seamless and easy with solutions your customers expect, like secure text-to-pay links and touch-free card readers.
Send follow up texts, appointment reminders, ask for feedback, request a review, send secure documents, and/or check in with customized messages for birthdays or anniversaries.
Easily collect opt-ins to send promotional messages to your customers—right to the same text thread. Send messages to keep customers informed, engaged, and loyal.


Route all customer communication - from social channels, your website, and text messages, into one inbox where you can easily organize and categorize leads and conversations.
Become a saved contact in your customers’ phone. A single text thread allows you and your customers to see a full history of conversations, appointments, links, purchases, and more.
See all customer conversations, purchase history, browsing activities, and more in a simple contact view. Arm staff at all levels with full customer context and minimize switching from tool to tool.
Podium is a comprehensive marketing and communication platform for local businesses across various industries - retail, service businesses, health care, and more. Powered by text messaging, Podium helps your business increase leads and revenue, communicate more effectively with customers, and get more done in less time. Learn more - set up a Podium demo with McDaniels DIGITAL.