Services

Make lasting, influential impressions when you pair strategic creative with years of industry knowledge.

“OK” work doesn’t cut it in today’s world. Your target audience is literally bombarded with messages. So how do you reach them? How do you break through the noise? In most cases, a quick call to McDaniels Marketing gives you all the momentum you need. We have (on staff!) the proven experts you need to talk to. Strategists, writers, designers, programmers, video production teams, social media experts and more. We’ve invested in our team’s talent to bring our very best to yours. And while our diverse areas of specialization make for some pretty fun happy hours (you definitely want to join us), we also bring a lot of different life perspectives to the table.  Creativity is the catch . . . and we do a stellar job with it hitting it from all angles. But the stories we tell—stories about your brand—those are what we’re most proud of and what keep people coming back.

Research & Strategy >>

Interviews & Surveys • Baseline Evaluation • Opportunity Analysis
Strategic Planning • Budget & Production Planning

 

Brand Communications >>

Visual Identity • Brand Promise & Guidelines • Brand Launch & Special Events
Public Relations • Employee Relations

 

Creative >>

Integrated Campaigns • Digital Campaigns • Copywriting • Illustration • Design
Audio & Video Production • Exhibits & Displays • Custom Photography

 

Video >>

Script Writing • Talent Selection • Shooting and Directing
Motion Graphics • Animation • Post-Production

 

Web Design >>

Information Architecture • User Flow Mapping
Responsive Web Design

 

Programming & Development >>

Development Consulting • Front-End Development
McD CMS • WordPress Solutions • Training & Support

 

Social >>

Strategy • Posts • Campaigns
Video • Event Promotion

 

Search >>

Search Engine Optimization • Paid Search • Local Optimization
Tracking & Reporting • Consulting

 
 “We have been working with McD Marketing since 2013 on a wide variety of projects. Over this time, there are two things that have really stuck out with me regarding their services: First, their ability to think outside the box and share “wow” ideas. An example of this is when we gave them a task to create a series of videos and one of the videos actually turned into the creation of a video game. Second, their commitment to a budget. McD has by far been the best agency we have ever worked with when it comes to a budget that has been established for a project. They stick to that budget and communicate clearly if an additional cost is necessary. They have even come in under budget on a few items.”  — Joel Jackson, Pekin Insurance



Ready to Start Planning?

Our experts are ready to do a total marketing makeover or collaborate with your existing team! Contact us today.