When planning a map for visitors, making information easy to process quickly can be taken for granted. Many cities naturally want to include every street, landmark and possible location a visitor or potential new resident would want to see in a traditional street map. Learn how illustrated maps can bring a sense of excitement to your destination and better engage visitors.
Drawing users in with relevant information and glowing reviews is only half the battle. In our latest blog, learn about two exciting, third-party platforms that make converting prospects to leads — and keeping them engaged even after a purchase — easier than ever.
What is to be gained from creating a modern blog strategy? Check out a few benefits to regularly scheduled blogging and how this time-honored digital marketing tool can still work to the advantage of your brand.
What if you could leverage a page with an established online presence and an engaged following to promote your brand? Well, when you partner with a social media influencer, you get just that.
McDaniels Marketing believes in the power of partnership. Learn about some of our technology partners who specialize in the niche aspects of the digital marketing industry.
HIPAA compliance is an opportunity to protect your users’ privacy, while ADA compliance seeks to support users no matter their ability. Learn how McD Digital can help your website be compliant.
Despite all the advances in cybersecurity technology, passwords remain a weakness in corporate networks. Learn why password management is so important.
Our brains can process information in 13 ms! How your business rises to the top of customers’ minds and the top of a Google search comes down to strategy.
360 videos by McDaniels Marketing provide an immersive look at your organization, providing information needed to convert initial interest into a sale.
We’ve found four intriguing options for a unique digital advertising opportunity for your organization. See if these platforms are right for your brand.
The entertainment industry was one of the hardest hit by the pandemic. How do we give music lovers an engaging, exciting experience while reopening safely?
The Visit Mason City Welcome Center display didn’t really stand out to guests passing through the center. So McDaniels design a brand new kiosk for them.
SEO is more than putting your site at the top of the search results. Learn how Technical SEO differs from a total SEO approach – and why you should care.
It’s a digital world and that doesn’t only mean e-mail and websites, especially with a younger crowd. Here are two of our favorite up-and-coming tactics.
Social media can seem deceptively easy. But if you don’t have a calendar, how can you know if you’re following the 4-1-1 rule to be successfully social?